Compagnie du Ponant is now PONANT and maintains its identity through this shorter and impacting name. PONANT: the first ship of the Company, majestic three-masted sailboat behind the brand. Clients who were used to the quality of the Ponant cruises will continue to be impressed.
The logo has been preserved through the symbolism of the three sails but was barely redesigned for a more dynamic effect. As a signature, those “iconic” sails are ready to set forth toward new horizons!
With its new name, the only French cruise line reiterates its values, unchanged since the beginning: combining exceptional itineraries for cruise holidays and Five Star services on board luxury intimate yachts.